5 Social Media Tips That Will Increase Your Bottom Line

5 Social Media Tips That Will Increase Your Bottom Line

So many of us think of social media as another thing bogging down our to-do list or one more silly way to waste time. But, my friend, what you may not realize is social media can be one of the most cost-effective ways to reach your target client. Learning how to...
7 Tips for Using the Magic of Hashtags on Instagram

7 Tips for Using the Magic of Hashtags on Instagram

If hashtags are something you shy away from on Instagram, you could be missing out on a chance to have your work seen by a whole new audience. Without them, the only people who will see your feed are your current followers and possibly new people if you end up on the...
The Only Reasons to Boost a Facebook Post

The Only Reasons to Boost a Facebook Post

The forever un-answered question – is paying for Facebook Ads and Boosted Posts worth it? If you’ve been around for awhile now, you may remember the days when Facebook was truly FREE for businesses. People liked your business page, and your posts would...
Facebook Advertising for Photographers – Demystified

Facebook Advertising for Photographers – Demystified

I have a love/hate relationship with Facebook advertising. And there is one, and only one reason for this feeling – I’ve been in business long enough that I can remember when Facebook was truly free for small businesses. I started my photography business...
Streaming on Social Media

Streaming on Social Media

There’s a new wave taking over social media, and it’s video streaming. Yes, we’ve already seen how video has been integrated with Instagram. But going a step forward, is the uncensored, less curated live or immediate feed that is fast becoming...
Social Media for Photographers

Social Media for Photographers

This is a guest blog post by Iris Works user, Cyrissa Carlson of Sparkle Society. Friends, we need to have a chat about your social feeds. When the Internet blew up with social networks in the early 2000s, it was pretty typical to read a quick update on what a friend...