The Iris Blog

The idea of putting together a styled shoot can be overwhelming and daunting, but the excitement once you’ve executed one is unlike anything else. What’s more exciting than deciding on a theme, building a killer vendor team, finding the perfect models, executing every...

It’s hard to believe that we are almost to a new year, but it’s true. And what better time than to come up with a game plan to head into 2020 swinging? Your business can always use a boost and it’s as good of a time as any to shake things up with a few new ideas. It’s...

All of the Black Friday deals can get... overwhelming. We've rounded up our favorites and are thrilled to share them with you here. Click the links to get exactly where you need to go and take advantage of these amazing deals from the best in the photography industry!...

Black Friday is right around the corner and that’s always a great time to generate some extra income as you close out the year. People are already in gift-buying mode, so it’s a great time to leverage their warm-and-fuzzy generosity and set you both up for a win:win...

Iris booking links just got EVEN BETTER: contracting and invoicing are now fully integrated with booking! We’ve combined all of the steps to give your clients a seamless booking process! You will now have the option to require your clients to sign a contract and/or...

As we head into the cold winter months, promoting your boudoir work can really get things heated up. Whether they’re for a saucy holiday gift or a Valentine’s Day promotion, boudoir shoots have never been more popular. It's a great way to grow your business with...

Maximizing your calendar is one of the key ways that Iris will help keep your business more organized. You can easily add events to your Iris calendar and sync your external calendars to Iris, but our new calendar snapshot feature will add an even more dynamic...

Meet Kayla Locke, the face behind Locke Photography, and a self-described cereal-loving, sun-chasing photographer. As a wife, a mom and a powerhouse of a creativity, Kayla is striving for balance in all things and trying to keep all of the balls in the air. Her...

Even though you may be knee-deep in busy season, it’s never too early to start setting some goals for your business (and you!) for next year. Setting goals is an important, albeit sometimes painful, process. But it’s critical to measuring your success year over year....