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Using a Facebook group to grow and nurture your client base.

Using a Facebook group to grow and nurture your client base.

by Meredith Gradle | Mar 27, 2019

Facebook groups can be an untapped resource for small businesses in the social media world. You can use theme to create a community among your clients and help nurture that relationship in an entirely different space. Let’s face it – our Facebook business pages are...
Ready to start photographing destination weddings? We’ve got your back.

Ready to start photographing destination weddings? We’ve got your back.

by Meredith Gradle | Mar 20, 2019

If you’re thinking about expanding your wedding business to include destinations, we say, “Go for it!” The path to getting started is different for everyone, but capitalizing on opportunities is a common denominator. Here are a few tips to consider as you lay out your...
Using automated emails to generate more print income for your business!

Using automated emails to generate more print income for your business!

by Meredith Gradle | Mar 14, 2019

We all know that getting clients to order prints and complete the session cycle is a great way to add value to their session and more money to your bank account. It’s up to you to encourage and remind your clients that purchasing prints is the final step of the...
Four great reasons to add a photography conference to your calendar.

Four great reasons to add a photography conference to your calendar.

by Meredith Gradle | Mar 12, 2019

You might be wondering are photography conferences worth it with all of the time, expense, and possible travel? We would say a big resounding YES! Conferences can offer you a lot, but you want to make sure you choose one that best fits what you are wanting to focus...
Why having a retainer as part of your workflow is so important.

Why having a retainer as part of your workflow is so important.

by Meredith Gradle | Mar 8, 2019

How many of you have had a portrait client cancel on you? Yes, it happens all of the time. And how many of you didn’t collect a retainer for that session since it’s just one more step for you to manage? We hear all of the time that photographers aren’t collecting...
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