Using Questionnaires for Photography Business Growth

Photographers use client questionnaires before sessions to gather a variety of details prior to a session. From client’s contact information to preferences for the session or helpful info about the clients to help you plan for a successful session. Sending client questionnaires before your sessions are important for the planning process and client experience. But what happens after the session? You can use client questionnaires after your session to gather feedback that will help your business grow. In addition to requesting reviews on Google or your business page, you can also sent a client feedback questionnaire easily through Iris and incorporate this into your workflow. We’ve compiled a quick list of some questionnaires you could include in your  questionnaires that you send to your clients. 

Questions to Inclue in your Client Feedback Questionnaire:

Would you recommend me/us to your friends?

What specific thing did you like best?

Why did you choose me/us as your photographer?

How did you hear about me/us?

Did the image quality meet your expectations?

Were you satifised with the level of communication provided throughout the process?

How would you describe your overall experience?

How satisfied were you with the booking process?

How satisfied were you with the image delivery time?

Is there anything else you would like to share?

What could I/we improve on?

These questions are a great way to get feedback on how you are doing AND to help your business continue to grow. Try to use a combination of open ended questions and scaling questions in your feedback questionnaire. Getting feedbdack can be scary sometimes but it is needed to make improvements in your work and how you operate your photography business. Learn what your clients love, what they didn’t like and take that info to make future client experiences even better. Incoporate the questionnaire in your workflow so that is automatically sent out after your session has been completed!

Iris subscribers have exclusive access to The Marketplace. Find curated workflows with expert questionnaires and email templates from top photographers. Shop your favorite and we’ll automatically load it into your Iris account. 

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