Prepping for Summer Family Wildflower Sessions

Scout the Perfect Location

As summer approaches, the allure of vibrant wildflower fields creates the perfect backdrop for family photography sessions. Prepping for these sessions requires careful planning and a touch of creativity to capture the natural beauty and candid moments. The first step in preparing for a wildflower session is finding the ideal location. Research local parks, nature reserves, and fields known for their wildflower blooms. Visit these locations beforehand to assess the lighting, accessibility, and overall aesthetics. Make note of potential obstacles like uneven terrain, limited parking, or restricted access. It’s also helpful to scout multiple locations in case your first choice is unavailable on the day of the shoot. Keep an eye on the blooming schedule of different wildflowers to ensure you’re capturing them at their peak. This attention to detail will provide a stunning natural backdrop and help you anticipate any challenges during the shoot.

Understand the Light

Natural light can make or break your wildflower sessions, so understanding how to use it to your advantage is crucial. Aim for early morning or late afternoon when the light is soft and golden. This time, known as the golden hour, adds a warm, flattering glow to your photos, enhancing the colors of the wildflowers and giving your subjects a natural radiance. Avoid harsh midday sunlight, which can create unflattering shadows and wash out the colors of the wildflowers. When scouting locations, pay attention to how the light falls at different times of the day and consider how it interacts with the landscape.

Using Natural Light

Use natural elements like trees and hills to diffuse the light and create interesting shadows and highlights. If you find yourself shooting in less-than-ideal lighting conditions, bring along a reflector or diffuser to control and manipulate the natural light. This will help you maintain the soft, natural look that makes wildflower sessions so enchanting.

Communicate with Clients

Clear communication with your clients is essential for a successful session. Start by sending them a detailed email with information on what to expect, what to wear, and any specific props they might want to bring. Encourage light, airy clothing in complementary colors to the wildflowers, avoiding busy patterns that might clash with the natural setting.

Provide examples

Provide examples of suitable outfits and color schemes to help guide their choices. Discuss any specific poses or shots they have in mind, and make sure they understand the importance of arriving on time. Especially when shooting during the golden hour. Keep an open line of communication leading up to the session. Thus, addressing any concerns or questions they may have. This will help build trust and ensure they feel prepared and excited for the shoot. Additionally, provide tips on preparing children for the session, such as bringing favorite toys or snacks to keep them comfortable and happy.

Pack Your Gear

Ensuring your gear is ready and well-suited for outdoor photography is critical to the success of your session. Pack essential items like a versatile zoom lens for capturing wide shots of the landscape and close-up portraits, and a prime lens for beautifully blurred backgrounds and sharp details. A reflector is invaluable for controlling and manipulating natural light, allowing you to fill in shadows and highlight your subjects. A sturdy tripod provides stability, especially if you plan to take family group shots or use slower shutter speeds in low light conditions.

Bring Backups

Extra batteries and memory cards are a must to avoid any disruptions during the session, as running out of power or storage can be a major setback. Don’t forget lens wipes and a cleaning kit to handle unexpected dust or smudges. Consider bringing a backup camera body in case of technical issues. Being over-prepared with your gear ensures that you can handle any situation that arises and focus on capturing beautiful images.

Plan for Comfort and Safety

Wildflower fields can sometimes be uneven and full of insects, so it’s important to plan for comfort and safety. Advise your clients to wear comfortable shoes suitable for walking on uneven terrain, and consider bringing along insect repellent to ward off any pesky bugs. A first aid kit is always a good idea, as it allows you to handle minor injuries like cuts or scrapes promptly. A blanket can serve multiple purposes during the session—it provides a clean, comfortable space for children to sit and can also be used as a prop for family shots. Bring along water and snacks to keep everyone hydrated and energized, especially if you’re shooting with young children who may need breaks. Ensuring the comfort and safety of your clients will help them relax and enjoy the session, resulting in more natural and joyful photos.

Incorporate Props Thoughtfully

Props can add a personal touch to your photos, but use them sparingly to avoid overpowering the natural beauty of the wildflowers. Simple props like a vintage picnic basket, a floral crown, or a rustic wooden sign can enhance the setting without taking away from the scenery. Consider the theme and style of the session when selecting props, and ensure they complement rather than compete with the wildflowers. For example, a soft, neutral-colored blanket or a wooden crate can add a touch of rustic charm without detracting from the vibrant blooms.

Personal Items

Encourage families to bring personal items that hold sentimental value, such as a favorite book or a child’s toy, to make the session more meaningful. Keep in mind that less is often more when it comes to props—focus on capturing the genuine interactions and connections between family members.


Capture Candid Moments

While posed photos are essential, candid moments often bring out the true essence of a family. Encourage families to interact naturally—walking through the fields, picking flowers, or simply playing together. These genuine interactions will result in heartfelt, timeless photos. Give gentle direction to guide them into natural poses, but allow them the freedom to move and interact with each other. Capture the in-between moments—the laughter, the stolen glances, the playful gestures—that reveal their unique bond. Use a longer lens to maintain some distance and let them feel less conscious of the camera, helping to capture more authentic moments. Remember to be patient and observant, ready to snap those fleeting moments of connection and joy. These candid shots often become the most cherished images, capturing the true spirit of the family in a beautiful, natural setting.

Post-Processing Tips

After the session, focus on enhancing the natural beauty of the wildflowers and the family’s connection during post-processing. Adjust the exposure, contrast, and saturation to bring out the vibrant colors of the flowers and the warm tones of the golden hour. Use selective editing to highlight your subjects and soften any distracting elements in the background. Maintain the natural look of the setting by avoiding overly dramatic edits or heavy filters. Pay attention to skin tones, ensuring they appear natural and flattering. Consider creating a cohesive color palette for the entire session, giving the final images a harmonious and polished look. Keep the edits natural to maintain the authenticity of the setting and the emotions captured. Providing your clients with beautifully edited images will enhance their experience and increase their satisfaction with the final product.

Follow Up with Clients

Once the photos are ready, follow up with your clients promptly. Use Iris Works to schedule emails, send invoices, and deliver the final images seamlessly. A thoughtful thank-you note or a small preview of the session can add a personal touch and enhance client satisfaction. Consider offering a sneak peek on social media, tagging your clients (with their permission) to build excitement and anticipation for the full gallery. Provide clear instructions on how to access and download their photos, and be available to answer any questions or concerns they may have. Follow-up emails can also include information on ordering prints or albums, encouraging clients to preserve their memories in tangible forms. Consistent and professional communication will leave a lasting impression and encourage clients to return for future sessions.

Promote Your Sessions with Iris Works Email Marketing

Promoting your summer family wildflower sessions effectively is crucial for attracting clients. Utilize Iris Works’ email marketing tools to reach your audience. Start by creating a visually appealing email campaign that highlights the beauty of wildflower sessions, showcasing past work and including testimonials from happy clients. Use high-quality images and engaging content to capture the attention of your audience. Offer exclusive early bird discounts or limited-time packages to create urgency and encourage bookings.

Segment your audience

Segment your email list to target past clients who might be interested in a seasonal session and new leads who have shown interest in family photography. Personalize your emails to make each recipient feel valued and special, increasing the likelihood of them booking a session.


Sending Email Marketing Newsletters

Schedule your Campaigns

Schedule your email campaign strategically to ensure it reaches your audience at the right time. Follow up with personalized reminders and updates as the summer season approaches. Using Iris Works’ automated email features can save you time and ensure consistent communication with your clients.


By meticulously planning and preparing for your summer family wildflower sessions, you ensure that every aspect of the shoot is covered, from scouting the perfect location to understanding the best lighting conditions. Clear communication with clients helps set expectations and build trust, while packing the right gear ensures you are ready for any situation. Planning for comfort and safety keeps everyone relaxed and happy, allowing for more natural interactions and candid moments. Thoughtfully incorporating props and focusing on post-processing enhances the final images, creating a stunning representation of the session.

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